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Home Launch

The H.O.M.E. Launch — Tiegen Boberg | Nick Sadek Sotheby's International Realty
Tiegen Boberg · Nick Sadek Sotheby's International Realty

The Ultimate
Marketing
Launch

H
High-Visibility
.
O
Outreach
.
M
Marketing
.
E
Exposure

Your home doesn't just go on the market — it launches with impact. A strategic, full-production approach that attracts more qualified buyers, stronger offers, and superior results from day one.

103%
List to Sold
Price Ratio
On average — 6% more than the regional average
31%
Faster Than
Other Agents
Average days on market versus competitors
1,500+
Transactions
Completed
Over $800M in career sales volume
12+
Years of Local
Expertise
Top 1.5% nationwide for 5 consecutive years
Full Production Media Package
Omni-Channel Marketing Launch
Sotheby's Global Network
Luxury Print & Digital Exposure
"Selling your home isn't just about putting it on the MLS — it's about creating a comprehensive launch that ensures your property reaches the right buyers, in the right places, at the right time."
The Difference

In today's competitive real estate market, visibility is everything. 87% of buyers view homes online before ever stepping inside — meaning that critical first impression happens in seconds. Generic marketing simply isn't enough.

The H.O.M.E. Launch is a meticulously designed, full-scale marketing system built around one mission: maximum exposure from day one. Through precision targeting, elite presentation, and omni-channel deployment, we don't just list your home — we position it strategically to capture maximum market attention and command top dollar.

See the Full Strategy
The Strategy

Four Pillars of the H.O.M.E. Launch

Every element is designed to work together, creating a momentum that attracts more qualified buyers, drives competition, and ultimately helps you sell for top dollar.

H
High-Visibility

Hyper-Local Exposure

Precision-targeted marketing to the most active and qualified buyers already searching in your specific neighborhood, community, and price range. Not a blanket blast — a strategic strike to exactly the right audience.

O
Outreach

Omni-Channel Reach

Maximum visibility across every platform simultaneously — MLS, Sotheby's global network, social media, email campaigns, direct mail, digital advertising, and broker networks. Your home is everywhere, all at once.

M
Marketing

Market Positioning

Strategic pricing, professional staging guidance, and competitive analysis to position your home to attract the strongest possible offers in the shortest amount of time. Not just listed — launched.

E
Exposure

Elite Presentation

World-class photography, cinematic videography, drone footage, 3D Matterport tours, and luxury-grade marketing materials. Because when it comes to your most significant financial transaction, presentation is everything.

Get the Complete
H.O.M.E. Launch Guide

18 pages of strategy, stats, and the full marketing plan — delivered instantly.

What's Included

Every Channel.
Maximum Impact.

The H.O.M.E. Launch deploys across every platform simultaneously. While other agents rely on an MLS listing and a yard sign, we launch a full-scale campaign on day one.

Professional Photography & Video

Magazine-quality photography, cinematic lifestyle video, drone aerials, and 3D Matterport virtual tours. Listings with professional media receive 61% more online views and sell for significantly more than those with amateur photography.

Included in Every Listing

Social Media Marketing Mastery

Advanced targeted campaigns on Instagram, Facebook, and YouTube reach buyers who are actively searching for homes in your price range and neighborhood. 97% of buyers use online tools during their home search — we make sure they find yours.

Multi-Platform Campaigns

SEO-Optimized Property Website

Every listing receives a custom-designed, single-property website with HD photo galleries, cinematic video tours, neighborhood information, school ratings, and instant showing request capabilities — your home's own digital headquarters.

Custom Built Per Listing

Luxury Print & Direct Mail

Premium print materials — professionally designed brochures, neighborhood guides, and direct mail campaigns — create powerful tangible experiences that cut through digital noise. Including featured placement in luxury real estate publications.

Premium Production

Agent & Broker Network

Industry statistics show 42% of real estate sales result from other agents' buyers. Through office presentations, broker tours, and personal outreach to the top 50 agents in the marketplace, your home reaches their qualified buyer pool immediately.

Nick Sadek Sotheby's Network

Sotheby's Global Network

Access to one of the most respected real estate networks in the world — with agents across the globe working with relocating buyers seeking properties in our market. Your home is marketed locally, regionally, nationally, and internationally.

International Exposure
The Process

Your Step-by-Step Launch Plan

Success requires meticulous planning and flawless execution. Our proven four-phase launch system ensures every detail is carefully managed from day one.

1

Initial Consultation

Comprehensive property assessment, market analysis, pricing strategy development, and goal-setting session. We align on the vision before we execute.

2

Custom Marketing Plan

A personalized marketing strategy created specifically for your home — channel selection, content calendar, budget allocation, and timeline. Every element tailored to your property.

3

Pre-Launch Preparation

Full production photography, staging consultation, marketing material creation, property website development, and campaign setup across all digital platforms.

4

Coordinated Launch

Simultaneous multi-channel campaign activation for maximum impact. MLS, social media, direct mail, agent outreach, and digital advertising all launch together for unprecedented market exposure.

Proven Performance

Results That Speak
for Themselves

The H.O.M.E. Launch isn't just a marketing plan — it's a proven system that consistently delivers measurable, superior results for sellers across every price point.

On a $1.25 million home, selling at 103% vs. the regional average means an extra $75,000 in your pocket. That's the direct financial impact of superior marketing.

Get the Full Marketing Guide
103%
List to Sold Price
6% more than the regional average on every sale
31%
Faster Sales
Average days on market vs. competing agents
2-3×
More Qualified Showings
vs. standard MLS exposure alone
61%
More Online Views
Listings with professional media vs. amateur photography
Beyond the Listing

Lifestyle Storytelling
That Sells

While features tell buyers what your home has, lifestyle storytelling shows them what their life could be. We craft compelling narratives that help potential buyers envision themselves creating memories in your space.

Emotional Connection
Compelling narratives around family life, morning rituals, and community that translate directly into stronger offers.
Cinematic Video
Professional lifestyle videos that have generated 14,000+ YouTube views on individual property listings.
Digital Headquarters
A custom property website built to showcase your home's unique character with HD media and neighborhood insights.
Luxury Print
Magazine-quality brochures and featured print placement that elevate your home's perceived value and market position.
01

Professional Photography Excellence

Every listing receives comprehensive photography that captures your home's unique character. Our listings get 61% more online views and sell for an average of 32% more than homes with amateur photography.

02

Digital Targeting & Precision

Advanced targeting strategies use sophisticated data analytics to identify and reach qualified prospects based on income levels, lifestyle preferences, geographic targeting, and detailed buyer profiles — not just anyone who clicks an ad.

03

Luxury Print Exposure

Strategic placement in high-end real estate and lifestyle publications targets affluent buyers who are actively searching for their next significant investment — reaching them wherever they consume real estate information.

04

Ongoing Communication

Constant weekly updates on showing activity and market feedback, daily communication on all offers, and proactive insights on any significant trends that may affect your sale. You're never in the dark.

Client Testimonials

What My Clients Say

★★★★★

Tiegen is the only person I'll trust with buying and selling. He most recently sold my grandparent's remote mountain home — it took a lot of marketing and creativity to find the right buyer. Tiegen worked tirelessly and spared no expense to market the house far and wide until the perfect fit came along.

— Sabreen A.
★★★★★

The experience I had selling my property with the assistance of Tiegen was absolutely perfect, to say the least. He made the arduous task of moving and selling a home into quite a simple and pleasant one. The level of professionalism and knowledge he has in this industry is above and beyond.

— Bud G.
★★★★★

I've worked with Tiegen for a couple years now and it didn't take long for me to realize that he's a master at his craft. His attention to detail and negotiating skills are some of the best I've ever seen. Tiegen always goes to bat for his clients and makes sure he gets the best deal possible — period.

— Kyle G.
Ready to Launch?

Your success is
my mission.

The difference between a successful sale and a disappointing experience often comes down to the quality and comprehensiveness of your marketing strategy. Don't leave your most significant financial transaction to chance.

Let's Connect

Tiegen is dedicated to helping you find your dream home and assisting with any selling needs you may have. Contact him today for a free consultation for buying, selling, renting, or investing in California.

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